Privacy policy

<h4>1. Data protection at a glance</h4>
<h4>General information</h4>
<p>The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data is any data that can be used to personally identify you. Detailed information on the subject of data protection can be found in our privacy policy listed below this text.</p>
<h4>Data collection on this website</h4>
<p><strong>Who is responsible for data collection on this website?</strong></p>
<p>Data processing on this website is carried out by the website operator. Their contact details can be found in the section "Information about the controller" in this privacy policy.</p>
<p><strong>How do we collect your data?</strong></p>
<p>Your data is collected, on the one hand, from information you provide to us. This may, for example, be data you enter into a contact form.</p>
<p>Other data is collected automatically or with your consent when you visit the website, by our IT systems. This is primarily technical data (e.g. internet browser, operating system, or time of page view). This data is collected automatically as soon as you enter this website.</p>
<p><strong>What do we use your data for?</strong></p>
<p>Some of the data is collected to ensure error-free provision of the website. Other data may be used to analyze your user behavior. If contracts can be concluded or initiated via the website, the transmitted data will also be processed for contract offers, orders, or other requests.</p>
<p><strong>What rights do you have regarding your data?</strong></p>
<p>You have the right at any time to receive information free of charge about the origin, recipient, and purpose of your stored personal data. You also have the right to request the correction or deletion of this data. If you have given consent to data processing, you can revoke this consent at any time for the future. You also have the right, under certain circumstances, to request the restriction of the processing of your personal data. Furthermore, you have the right to lodge a complaint with the competent supervisory authority.</p>
<p>You can contact us at any time regarding this matter or any further questions about data protection.</p>
<h4>Analytics tools and tools from third-party providers</h4>
<p>When visiting this website, your browsing behavior may be statistically analyzed. This is primarily done using so-called analytics programs.</p>
<p>Detailed information about these analytics programs can be found in the following privacy policy.</p>
<h4>2. Hosting</h4>
<p>We host the content of our website with the following provider:</p>
<h4>Shopify</h4>
<p>The provider is Shopify International Limited, Victoria Buildings, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland (hereinafter "Shopify").</p>
<p>Shopify is a tool for creating and hosting websites. When you visit our website, Shopify collects your IP address as well as information about the device and browser you use. Shopify also analyzes visitor numbers, visitor sources, and customer behavior, and creates user statistics. When you make a purchase on our website, Shopify also collects your name, email address, delivery and billing addresses, payment data, and other data related to the purchase (e.g. phone number, amount of sales made). Shopify stores cookies in your browser for these analyses.</p>
<p>For details, please refer to Shopify's privacy policy: <a rel="noopener noreferrer" href="https://www.shopify.de/legal/datenschutz" target="_blank">https://www.shopify.de/legal/datenschutz</a>.</p>
<p>The use of Shopify is based on Art. 6(1)(f) GDPR. We have a legitimate interest in the most reliable presentation of our website possible. If the corresponding consent was requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) of the German Telecommunications-Digital Services Data Protection Act (TDDDG), insofar as the consent includes the storage of cookies or access to information on the user's device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.</p>
<p><strong>Data processing agreement</strong></p>
<p>We have concluded a data processing agreement (DPA) for the use of the above-mentioned service. This is a contract required by data protection law that ensures the processor processes the personal data of our website visitors only according to our instructions and in compliance with the GDPR.</p>
<h4>3. General information and mandatory information</h4>
<h4>Data protection</h4>
<p>The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with statutory data protection regulations and this privacy policy.</p>
<p>When you use this website, various personal data is collected. Personal data is data that can be used to personally identify you. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this happens.</p>
<p>We would like to point out that data transmission over the internet (e.g. when communicating by email) may have security vulnerabilities. Complete protection of data against access by third parties is not possible.</p>
<h4>Information about the controller</h4>
<p>The controller responsible for data processing on this website is:</p>
<p>Ali Hashimzada - Hashimzada Handelsagentur<br>Bei der Ziegelei 24<br>22339 Hamburg<br>Tel: 04080040066</p>
<p>Phone: +49 (0) 4080040066<br>Email: info@hashimzada.de</p>
<p>The controller is the natural or legal person who, alone or jointly with others, determines the purposes and means of processing personal data (e.g. names, email addresses, etc.).</p>
<h4>Storage period</h4>
<p>Unless a more specific storage period has been specified within this privacy policy, your personal data will remain with us until the purpose for the data processing no longer applies. If you assert a justified request for deletion or revoke consent to data processing, your data will be deleted, unless we have other legally permissible reasons for storing your personal data (e.g. tax or commercial law retention periods); in the latter case, deletion will take place after these reasons cease to apply.</p>
<h4>General information on the legal basis for data processing on this website</h4>
<p>If you have consented to data processing, we process your personal data on the basis of Art. 6(1)(a) GDPR or Art. 9(2)(a) GDPR, if special categories of data are processed pursuant to Art. 9(1) GDPR. In the event of explicit consent to the transfer of personal data to third countries, data processing is also based on Art. 49(1)(a) GDPR. If you have consented to the storage of cookies or access to information on your device (e.g. via device fingerprinting), data processing is additionally based on Section 25(1) TDDDG. Consent can be revoked at any time. If your data is required for the performance of a contract or for the implementation of pre-contractual measures, we process your data on the basis of Art. 6(1)(b) GDPR. Furthermore, we process your data if this is necessary to fulfil a legal obligation, on the basis of Art. 6(1)(c) GDPR. Data processing may also be carried out on the basis of our legitimate interest pursuant to Art. 6(1)(f) GDPR. Information on the relevant legal basis in each individual case is provided in the following paragraphs of this privacy policy.</p>
<h4>Recipients of personal data</h4>
<p>As part of our business activities, we work with various external parties. In some cases, it is also necessary to transfer personal data to these external parties. We only pass on personal data to external parties if this is necessary for the performance of a contract, if we are legally obliged to do so (e.g. disclosure of data to tax authorities), if we have a legitimate interest pursuant to Art. 6(1)(f) GDPR in the disclosure, or if another legal basis permits the data transfer. When using processors, we only pass on personal data of our customers on the basis of a valid data processing agreement. In the case of joint processing, a joint controller agreement is concluded.</p>
<h4>Revocation of your consent to data processing</h4>
<p>Many data processing operations are only possible with your express consent. You can revoke consent you have already given at any time. The legality of the data processing carried out up until the revocation remains unaffected by the revocation.</p>
<h4>Right to object to data collection in special cases and to direct marketing (Art. 21 GDPR)</h4>
<p>IF DATA PROCESSING IS CARRIED OUT ON THE BASIS OF ART. 6(1)(E) OR (F) GDPR, YOU HAVE THE RIGHT AT ANY TIME, FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION, TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. THE RELEVANT LEGAL BASIS ON WHICH PROCESSING IS BASED CAN BE FOUND IN THIS PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR AFFECTED PERSONAL DATA, UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OUTWEIGH YOUR INTERESTS, RIGHTS, AND FREEDOMS, OR THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE, OR DEFENSE OF LEGAL CLAIMS (OBJECTION PURSUANT TO ART. 21(1) GDPR).</p>
<p>IF YOUR PERSONAL DATA IS PROCESSED FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH MARKETING; THIS ALSO APPLIES TO PROFILING TO THE EXTENT THAT IT IS RELATED TO SUCH DIRECT MARKETING. IF YOU OBJECT, YOUR PERSONAL DATA WILL SUBSEQUENTLY NO LONGER BE USED FOR THE PURPOSE OF DIRECT MARKETING (OBJECTION PURSUANT TO ART. 21(2) GDPR).</p>
<h4>Right to lodge a complaint with the competent supervisory authority</h4>
<p>In the event of violations of the GDPR, data subjects have the right to lodge a complaint with a supervisory authority, in particular in the member state of their habitual residence, place of work, or place of the alleged violation. The right to lodge a complaint exists without prejudice to any other administrative or judicial remedy.</p>
<h4>Right to data portability</h4>
<p>You have the right to have data that we process automatically on the basis of your consent or in performance of a contract handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another controller, this will only be done insofar as it is technically feasible.</p>
<h4>Information, correction, and deletion</h4>
<p>Within the framework of applicable statutory provisions, you have the right at any time to free information about your stored personal data, its origin and recipients, and the purpose of the data processing, and, if applicable, a right to correction or deletion of this data. You can contact us at any time regarding this matter or any further questions about personal data.</p>
<h4>Right to restriction of processing</h4>
<p>You have the right to request the restriction of the processing of your personal data. To do so, you can contact us at any time. The right to restriction of processing exists in the following cases:</p>
<ul>
<li>If you dispute the accuracy of your personal data stored by us, we generally need time to verify this. For the duration of the verification, you have the right to request the restriction of the processing of your personal data.</li>
<li>If the processing of your personal data has occurred/is occurring unlawfully, you can request the restriction of data processing instead of deletion.</li>
<li>If we no longer need your personal data, but you need it to assert, exercise, or defend legal claims, you have the right to request the restriction of the processing of your personal data instead of deletion.</li>
<li>If you have lodged an objection pursuant to Art. 21(1) GDPR, a balance must be struck between your interests and ours. As long as it has not yet been determined whose interests prevail, you have the right to request the restriction of the processing of your personal data.</li>
</ul>
<p>If you have restricted the processing of your personal data, this data may only be processed – apart from being stored – with your consent, or for the establishment, exercise, or defense of legal claims, or for the protection of the rights of another natural or legal person, or for reasons of important public interest of the European Union or a member state.</p>
<h4>SSL/TLS encryption</h4>
<p>For security reasons and to protect the transmission of confidential content, such as orders or inquiries you send to us as the site operator, this site uses SSL/TLS encryption. You can recognize an encrypted connection by the fact that the browser's address line changes from "http://" to "https://" and by the padlock icon in your browser line.</p>
<p>If SSL/TLS encryption is activated, the data you transmit to us cannot be read by third parties.</p>
<h4>4. Data collection on this website</h4>
<h4>Cookies</h4>
<p>Our websites use so-called "cookies". Cookies are small data packets and do not cause any damage to your device. They are stored either temporarily for the duration of a session (session cookies) or permanently (permanent cookies) on your device. Session cookies are automatically deleted at the end of your visit. Permanent cookies remain stored on your device until you delete them yourself or they are automatically deleted by your web browser.</p>
<p>Cookies can originate from us (first-party cookies) or from third-party companies (so-called third-party cookies). Third-party cookies enable the integration of certain services from third-party companies within websites (e.g. cookies for processing payment services).</p>
<p>Cookies have various functions. Numerous cookies are technically necessary, as certain website functions would not work without them (e.g. the shopping cart function or the display of videos). Other cookies may be used to analyze user behavior or for advertising purposes.</p>
<p>Cookies that are required for carrying out the electronic communication process, for providing certain functions you desire (e.g. for the shopping cart function), or for optimizing the website (e.g. cookies for measuring the web audience) (necessary cookies) are stored on the basis of Art. 6(1)(f) GDPR, unless another legal basis is specified. The website operator has a legitimate interest in the storage of necessary cookies for the technically error-free and optimized provision of its services. If consent to the storage of cookies and comparable recognition technologies was requested, processing is carried out exclusively on the basis of this consent (Art. 6(1)(a) GDPR and Section 25(1) TDDDG); consent can be revoked at any time.</p>
<p>You can configure your browser so that you are informed about the setting of cookies and allow cookies only in individual cases, exclude the acceptance of cookies for certain cases or in general, and enable automatic deletion of cookies when closing the browser. Disabling cookies may limit the functionality of this website.</p>
<p>If further cookies and services are used on this website, you can find this in this privacy policy.</p>
<h4>GDPR Legal Cookie by Shopify</h4>
<p>Our website uses GDPR Legal Cookie by Shopify to obtain your consent to the storage of certain cookies on your device or to the use of certain technologies, and to document this consent in a legally compliant manner. The provider of this technology is beeclever GmbH, Friedrich-Mohr-Straße 1, 56070 Koblenz (hereinafter "beeclever").</p>
<p>When you access our website, a connection is established to beeclever's servers. The provider beeclever thereby receives personal data such as the browser used, the IP address, and a timestamp. A cookie is then stored in your browser to allow the consents given, or their revocation, to be assigned to you. The data collected in this way is stored until you request us to delete it, delete the cookie yourself, or the purpose for the data storage no longer applies. Mandatory statutory retention obligations remain unaffected. Details can be found at: <a rel="noopener noreferrer" href="https://apps.shopify.com/gdpr-legal-cookie" target="_blank">https://apps.shopify.com/gdpr-legal-cookie</a>.</p>
<p>GDPR Legal Cookie by Shopify is used to obtain the legally required consents for the use of cookies. The legal basis for this is Art. 6(1)(c) GDPR.</p>
<p><strong>Data processing agreement</strong></p>
<p>We have concluded a data processing agreement (DPA) for the use of the above-mentioned service. This is a contract required by data protection law that ensures the processor processes the personal data of our website visitors only according to our instructions and in compliance with the GDPR.</p>
<h4>Inquiries by email, telephone, or fax</h4>
<p>If you contact us by email, telephone, or fax, your inquiry, including all resulting personal data (name, inquiry), will be stored and processed by us for the purpose of handling your request. We do not pass on this data without your consent.</p>
<p>This data is processed on the basis of Art. 6(1)(b) GDPR, provided your inquiry is related to the performance of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, processing is based on our legitimate interest in the effective handling of inquiries addressed to us (Art. 6(1)(f) GDPR) or on your consent (Art. 6(1)(a) GDPR) if it was requested; consent can be revoked at any time.</p>
<p>Data you send to us via contact inquiries remains with us until you request its deletion, revoke your consent to storage, or the purpose for storing the data no longer applies (e.g. after your request has been fully processed). Mandatory statutory provisions – in particular statutory retention periods – remain unaffected.</p>
<h4>Registration on this website</h4>
<p>You can register on this website to use additional functions on the site. We use the data entered for this purpose only for the purpose of using the respective offer or service for which you have registered. The mandatory information requested during registration must be provided in full. Otherwise, we will refuse the registration.</p>
<p>For important changes, such as to the scope of the offer or in the event of technically necessary changes, we use the email address provided during registration to inform you in this way.</p>
<p>The data entered during registration is processed for the purpose of carrying out the usage relationship established by the registration and, if applicable, for initiating further contracts (Art. 6(1)(b) GDPR).</p>
<p>The data collected during registration is stored by us for as long as you are registered on this website and will be deleted thereafter. Statutory retention periods remain unaffected.</p>
<h4>Comment function on this website</h4>
<p>For the comment function on this site, in addition to your comment, information about the time the comment was created, your email address, and, if you do not post anonymously, the username you chose is stored.</p>
<p><strong>Storage period of comments</strong></p>
<p>Comments and the data associated with them are stored and remain on this website until the commented content has been completely deleted or the comments must be deleted for legal reasons (e.g. offensive comments).</p>
<p><strong>Legal basis</strong></p>
<p>Comments are stored on the basis of your consent (Art. 6(1)(a) GDPR). You can revoke consent you have given at any time. An informal email to us is sufficient for this. The legality of the data processing operations already carried out remains unaffected by the revocation.</p>
<h4>5. Analytics tools and advertising</h4>
<h4>Google Tag Manager</h4>
<p>We use Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.</p>
<p>Google Tag Manager is a tool that allows us to integrate tracking or statistics tools and other technologies on our website. Google Tag Manager itself does not create any user profiles, does not store any cookies, and does not carry out any independent analyses. It merely serves to manage and deliver the tools integrated through it. However, Google Tag Manager collects your IP address, which may also be transmitted to Google's parent company in the United States.</p>
<p>The use of Google Tag Manager is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the quick and uncomplicated integration and management of various tools on its website. If the corresponding consent was requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user's device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.</p>
<p>The company holds a certification under the "EU-US Data Privacy Framework" (DPF). The DPF is an agreement between the European Union and the USA that aims to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF commits to complying with these data protection standards. Further information on this can be obtained from the provider at the following link: <a rel="noopener noreferrer" href="https://www.dataprivacyframework.gov/participant/5780" target="_blank">https://www.dataprivacyframework.gov/participant/5780</a>.</p>
<h4>Google Analytics</h4>
<p>This website uses functions of the web analytics service Google Analytics. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.</p>
<p>Google Analytics enables the website operator to analyze the behavior of website visitors. The website operator receives various usage data, such as page views, time spent on the site, operating systems used, and the user's origin. This data is assigned to the respective user's device. There is no assignment to a user ID.</p>
<p>Furthermore, we can use Google Analytics to record, among other things, your mouse and scroll movements and clicks. Google Analytics also uses various modeling approaches to supplement the collected data sets and employs machine learning technologies in data analysis.</p>
<p>Google Analytics uses technologies that enable recognition of the user for the purpose of analyzing user behavior (e.g. cookies or device fingerprinting). The information collected by Google about the use of this website is generally transmitted to a Google server in the USA and stored there.</p>
<p>The use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be revoked at any time.</p>
<p>The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: <a rel="noopener noreferrer" href="https://business.safety.google/adscontrollerterms/sccs/" target="_blank">https://business.safety.google/adscontrollerterms/sccs/</a>.</p>
<p>The company holds a certification under the "EU-US Data Privacy Framework" (DPF). The DPF is an agreement between the European Union and the USA that aims to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF commits to complying with these data protection standards. Further information on this can be obtained from the provider at the following link: <a rel="noopener noreferrer" href="https://www.dataprivacyframework.gov/participant/5780" target="_blank">https://www.dataprivacyframework.gov/participant/5780</a>.</p>
<p><strong>IP anonymization</strong></p>
<p>Google Analytics IP anonymization is activated on this website. As a result, your IP address will be shortened by Google within member states of the European Union or in other signatory states to the Agreement on the European Economic Area prior to transmission to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity, and to provide the website operator with other services relating to website and internet usage. The IP address transmitted by your browser as part of Google Analytics is not merged with other data from Google.</p>
<p><strong>Browser plugin</strong></p>
<p>You can prevent the collection and processing of your data by Google by downloading and installing the browser plugin available at the following link: <a rel="noopener noreferrer" href="https://tools.google.com/dlpage/gaoptout?hl=de" target="_blank">https://tools.google.com/dlpage/gaoptout?hl=de</a>.</p>
<p>More information on how Google Analytics handles user data can be found in Google's privacy policy: <a rel="noopener noreferrer" href="https://support.google.com/analytics/answer/6004245?hl=de" target="_blank">https://support.google.com/analytics/answer/6004245?hl=de</a>.</p>
<h4>Google Ads</h4>
<p>The website operator uses Google Ads. Google Ads is an online advertising program of Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.</p>
<p>Google Ads enables us to display advertisements in the Google search engine or on third-party websites when the user enters certain search terms into Google (keyword targeting). Furthermore, targeted advertisements can be displayed based on user data available at Google (e.g. location data and interests) (audience targeting). As the website operator, we can quantitatively evaluate this data, for example by analyzing which search terms led to the display of our advertisements and how many ads led to corresponding clicks.</p>
<p>The use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be revoked at any time.</p>
<p>The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: <a rel="noopener noreferrer" href="https://policies.google.com/privacy/frameworks" target="_blank">https://policies.google.com/privacy/frameworks</a> and <a rel="noopener noreferrer" href="https://business.safety.google/controllerterms/" target="_blank">https://business.safety.google/controllerterms/</a>.</p>
<p>The company holds a certification under the "EU-US Data Privacy Framework" (DPF). The DPF is an agreement between the European Union and the USA that aims to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF commits to complying with these data protection standards. Further information on this can be obtained from the provider at the following link: <a rel="noopener noreferrer" href="https://www.dataprivacyframework.gov/participant/5780" target="_blank">https://www.dataprivacyframework.gov/participant/5780</a>.</p>
<h4>Google AdSense (non-personalized)</h4>
<p>This website uses Google AdSense, a service for embedding advertisements. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.</p>
<p>We use Google AdSense in "non-personalized" mode. Unlike the personalized mode, the ads are therefore not based on your previous user behavior and no user profile is created for you. Instead, so-called "contextual information" is used to select the advertising. The selected advertisements are based, for example, on your location, the content of the website you are on, or your current search terms. For more information on the differences between personalized and non-personalized targeting with Google AdSense, please visit: <a rel="noopener noreferrer" href="https://support.google.com/adsense/answer/9007336" target="_blank">https://support.google.com/adsense/answer/9007336</a>.</p>
<p>Please note that even when using Google AdSense in non-personalized mode, cookies or comparable recognition technologies (e.g. device fingerprinting) may be used. According to Google, these are used to combat fraud and abuse.</p>
<p>The use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be revoked at any time.</p>
<p>The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: <a rel="noopener noreferrer" href="https://business.safety.google/adscontrollerterms/sccs/" target="_blank">https://business.safety.google/adscontrollerterms/sccs/</a>.</p>
<p>You can adjust your advertising settings independently in your user account. To do so, click on the following link and log in: <a rel="noopener noreferrer" href="https://adssettings.google.com/authenticated" target="_blank">https://adssettings.google.com/authenticated</a>.</p>
<p>Further information on Google's advertising technologies can be found here: <a rel="noopener noreferrer" href="https://policies.google.com/technologies/ads" target="_blank">https://policies.google.com/technologies/ads</a> and <a rel="noopener noreferrer" href="https://www.google.de/intl/de/policies/privacy/" target="_blank">https://www.google.de/intl/de/policies/privacy/</a>.</p>
<p>The company holds a certification under the "EU-US Data Privacy Framework" (DPF). The DPF is an agreement between the European Union and the USA that aims to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF commits to complying with these data protection standards. Further information on this can be obtained from the provider at the following link: <a rel="noopener noreferrer" href="https://www.dataprivacyframework.gov/participant/5780" target="_blank">https://www.dataprivacyframework.gov/participant/5780</a>.</p>
<h4>Google Ads Remarketing</h4>
<p>This website uses the functions of Google Ads Remarketing. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.</p>
<p>With Google Ads Remarketing, we can assign people who interact with our online offering to specific audiences in order to subsequently show them interest-based advertising within the Google advertising network (remarketing or retargeting).</p>
<p>Furthermore, the advertising audiences created with Google Ads Remarketing can be linked to Google's cross-device functions. In this way, interest-based, personalized advertising messages that have been adapted to you depending on your previous usage and browsing behavior on one device (e.g. mobile phone) can also be displayed on another of your devices (e.g. tablet or PC).</p>
<p>If you have a Google account, you can object to personalized advertising at the following link: <a rel="noopener noreferrer" href="https://adssettings.google.com/anonymous?hl=de" target="_blank">https://adssettings.google.com/anonymous?hl=de</a>.</p>
<p>The use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be revoked at any time.</p>
<p>Further information and Google's privacy policy can be found at: <a rel="noopener noreferrer" href="https://policies.google.com/technologies/ads?hl=de" target="_blank">https://policies.google.com/technologies/ads?hl=de</a>.</p>
<p>The company holds a certification under the "EU-US Data Privacy Framework" (DPF). The DPF is an agreement between the European Union and the USA that aims to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF commits to complying with these data protection standards. Further information on this can be obtained from the provider at the following link: <a rel="noopener noreferrer" href="https://www.dataprivacyframework.gov/participant/5780" target="_blank">https://www.dataprivacyframework.gov/participant/5780</a>.</p>
<p><strong>Audience creation using customer matching</strong></p>
<p>For audience creation, we use, among other things, customer matching from Google Ads Remarketing. In doing so, we transmit certain customer data (e.g. email addresses) from our customer lists to Google. If the relevant customers are Google users and are logged into their Google account, they will be shown matching advertising messages within the Google network (e.g. on YouTube, Gmail, or in the search engine).</p>
<h4>Google Conversion Tracking</h4>
<p>This website uses Google Conversion Tracking. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.</p>
<p>With the help of Google Conversion Tracking, Google and we can recognize whether the user has carried out certain actions. For example, we can evaluate which buttons on our website are clicked and how often, and which products are viewed or purchased particularly frequently. This information is used to compile conversion statistics. We learn the total number of users who clicked on our ads and what actions they took. We do not receive any information that allows us to personally identify the user. Google itself uses cookies or comparable recognition technologies for identification purposes.</p>
<p>The use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be revoked at any time.</p>
<p>More information on Google Conversion Tracking can be found in Google's privacy policy: <a rel="noopener noreferrer" href="https://policies.google.com/privacy?hl=de" target="_blank">https://policies.google.com/privacy?hl=de</a>.</p>
<p>The company holds a certification under the "EU-US Data Privacy Framework" (DPF). The DPF is an agreement between the European Union and the USA that aims to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF commits to complying with these data protection standards. Further information on this can be obtained from the provider at the following link: <a rel="noopener noreferrer" href="https://www.dataprivacyframework.gov/participant/5780" target="_blank">https://www.dataprivacyframework.gov/participant/5780</a>.</p>
<h4>Meta Pixel (formerly Facebook Pixel)</h4>
<p>This website uses the Meta visitor action pixel for conversion measurement. The provider of this service is Meta Platforms Ireland Limited, Merrion Road Dublin 4, Dublin, D04 X2K5, Ireland. According to Meta, the collected data is also transferred to the USA and other third countries.</p>
<p>This makes it possible to track the behavior of site visitors after they have been redirected to the provider's website by clicking on a Meta ad. This allows the effectiveness of Meta ads to be evaluated for statistical and market research purposes, and future advertising measures to be optimized.</p>
<p>The data collected is anonymous to us as the operator of this website; we cannot draw any conclusions about the identity of the users. However, the data is stored and processed by Meta, so a connection to the respective user profile on Facebook or Instagram is possible, and Meta can use the data for its own advertising purposes, in accordance with Meta's data usage policy (<a rel="noopener noreferrer" href="https://de-de.facebook.com/about/privacy/" target="_blank">https://de-de.facebook.com/about/privacy/</a>). This enables Meta to display advertisements on Facebook or Instagram and other advertising channels. This use of the data cannot be influenced by us as the site operator.</p>
<p>The use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be revoked at any time.</p>
<p>We use the advanced matching function within the Meta Pixel.</p>
<p>Advanced matching enables us to transmit various types of data (e.g. place of residence, state, postal code, hashed email addresses, names, gender, date of birth, or phone number) of our customers and prospects, which we collect via our website, to Meta. This allows us to tailor our advertising campaigns on Facebook and Instagram more precisely to people who are interested in our offers. Advanced matching also improves the attribution of website conversions and expands Custom Audiences.</p>
<p>Insofar as personal data is collected on our website with the help of the tool described here and transmitted to Meta, we and Meta Platforms Ireland Limited, Merrion Road Dublin 4, Dublin, D04 X2K5, Ireland are jointly responsible for this data processing (Art. 26 GDPR). This joint responsibility is limited exclusively to the collection of the data and its transmission to Meta. The processing carried out by Meta after the transfer is not part of the joint responsibility. Our joint obligations have been set out in an agreement on joint processing. The wording of the agreement can be found at: <a rel="noopener noreferrer" href="https://www.facebook.com/legal/controller_addendum" target="_blank">https://www.facebook.com/legal/controller_addendum</a>. According to this agreement, we are responsible for providing the data protection information when using the Meta tool and for the data-protection-compliant implementation of the tool on our website. Meta is responsible for the data security of Meta products. Data subject rights (e.g. requests for information) regarding data processed by Facebook or Instagram can be asserted directly with Meta. If you assert data subject rights with us, we are obliged to forward them to Meta.</p>
<p>The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: <a rel="noopener noreferrer" href="https://www.facebook.com/legal/EU_data_transfer_addendum" target="_blank">https://www.facebook.com/legal/EU_data_transfer_addendum</a> and <a rel="noopener noreferrer" href="https://de-de.facebook.com/help/566994660333381" target="_blank">https://de-de.facebook.com/help/566994660333381</a>.</p>
<p>Meta's privacy notices contain further information on protecting your privacy: <a rel="noopener noreferrer" href="https://de-de.facebook.com/about/privacy/" target="_blank">https://de-de.facebook.com/about/privacy/</a>.</p>
<p>You can also deactivate the remarketing function "Custom Audiences" in the advertising settings section at <a rel="noopener noreferrer" href="https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen" target="_blank">https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen</a>. You must be logged into Facebook to do this.</p>
<p>If you do not have a Facebook or Instagram account, you can deactivate usage-based advertising from Meta on the website of the European Interactive Digital Advertising Alliance: <a rel="noopener noreferrer" href="http://www.youronlinechoices.com/de/praferenzmanagement/" target="_blank">http://www.youronlinechoices.com/de/praferenzmanagement/</a>.</p>
<p>The company holds a certification under the "EU-US Data Privacy Framework" (DPF). The DPF is an agreement between the European Union and the USA that aims to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF commits to complying with these data protection standards. Further information on this can be obtained from the provider at the following link: <a rel="noopener noreferrer" href="https://www.dataprivacyframework.gov/participant/4452" target="_blank">https://www.dataprivacyframework.gov/participant/4452</a>.</p>
<h4>Meta Conversion API</h4>
<p>We have integrated the Meta Conversion API on this website. The provider of this service is Meta Platforms Ireland Limited, Merrion Road Dublin 4, Dublin, D04 X2K5, Ireland. According to Meta, the collected data is also transferred to the USA and other third countries.</p>
<p>The Meta Conversion API enables us to record the interactions of website visitors with our website and pass them on to Meta in order to improve advertising performance on Facebook and Instagram.</p>
<p>In particular, this collects the time of the visit, the page visited, your IP address, and your user agent, as well as, if applicable, other specific data (e.g. products purchased, shopping cart value, and currency). A complete overview of the data that can be collected can be found here: <a rel="noopener noreferrer" href="https://developers.facebook.com/docs/marketing-api/conversions-api/parameters" target="_blank">https://developers.facebook.com/docs/marketing-api/conversions-api/parameters</a>.</p>
<p>The use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be revoked at any time.</p>
<p>Insofar as personal data is collected on our website with the help of the tool described here and transmitted to Meta, we and Meta Platforms Ireland Limited, Merrion Road Dublin 4, Dublin, D04 X2K5, Ireland are jointly responsible for this data processing (Art. 26 GDPR). This joint responsibility is limited exclusively to the collection of the data and its transmission to Meta. The processing carried out by Meta after the transfer is not part of the joint responsibility. Our joint obligations have been set out in an agreement on joint processing. The wording of the agreement can be found at: <a rel="noopener noreferrer" href="https://www.facebook.com/legal/controller_addendum" target="_blank">https://www.facebook.com/legal/controller_addendum</a>. According to this agreement, we are responsible for providing the data protection information when using the Meta tool and for the data-protection-compliant implementation of the tool on our website. Meta is responsible for the data security of Meta products. Data subject rights (e.g. requests for information) regarding data processed by Facebook or Instagram can be asserted directly with Meta. If you assert data subject rights with us, we are obliged to forward them to Meta.</p>
<p>The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: <a rel="noopener noreferrer" href="https://www.facebook.com/legal/EU_data_transfer_addendum" target="_blank">https://www.facebook.com/legal/EU_data_transfer_addendum</a> and <a rel="noopener noreferrer" href="https://de-de.facebook.com/help/566994660333381" target="_blank">https://de-de.facebook.com/help/566994660333381</a>.</p>
<p>Meta's privacy notices contain further information on protecting your privacy: <a rel="noopener noreferrer" href="https://de-de.facebook.com/about/privacy/" target="_blank">https://de-de.facebook.com/about/privacy/</a>.</p>
<p>You can also deactivate the remarketing function "Custom Audiences" in the advertising settings section at <a rel="noopener noreferrer" href="https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen" target="_blank">https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen</a>. You must be logged into Facebook to do this.</p>
<p>If you do not have a Facebook or Instagram account, you can deactivate usage-based advertising from Meta on the website of the European Interactive Digital Advertising Alliance: <a rel="noopener noreferrer" href="http://www.youronlinechoices.com/de/praferenzmanagement/" target="_blank">http://www.youronlinechoices.com/de/praferenzmanagement/</a>.</p>
<p>The company holds a certification under the "EU-US Data Privacy Framework" (DPF). The DPF is an agreement between the European Union and the USA that aims to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF commits to complying with these data protection standards. Further information on this can be obtained from the provider at the following link: <a rel="noopener noreferrer" href="https://www.dataprivacyframework.gov/participant/4452" target="_blank">https://www.dataprivacyframework.gov/participant/4452</a>.</p>
<h4>Meta Custom Audiences</h4>
<p>We use Meta Custom Audiences. The provider of this service is Meta Platforms Ireland Limited, Merrion Road Dublin 4, Dublin, D04 X2K5, Ireland.</p>
<p>When you visit or use our websites and apps, use our free or paid offers, transmit data to us, or interact with our company's Facebook or Instagram content, we collect your personal data in doing so. If you give us your consent to use Meta Custom Audiences, we will transmit this data to Meta, which Meta can use to display advertising tailored to you. Furthermore, target audiences can be defined using your data (Lookalike Audiences).</p>
<p>Meta processes this data as our processor. Details can be found in Meta's terms of use: <a rel="noopener noreferrer" href="https://www.facebook.com/legal/terms/customaudience" target="_blank">https://www.facebook.com/legal/terms/customaudience</a>.</p>
<p>The use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be revoked at any time.</p>
<p>The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: <a rel="noopener noreferrer" href="https://www.facebook.com/legal/terms/customaudience" target="_blank">https://www.facebook.com/legal/terms/customaudience</a> and <a rel="noopener noreferrer" href="https://www.facebook.com/legal/terms/dataprocessing" target="_blank">https://www.facebook.com/legal/terms/dataprocessing</a>.</p>
<p>The company holds a certification under the "EU-US Data Privacy Framework" (DPF). The DPF is an agreement between the European Union and the USA that aims to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF commits to complying with these data protection standards. Further information on this can be obtained from the provider at the following link: <a rel="noopener noreferrer" href="https://www.dataprivacyframework.gov/participant/4452" target="_blank">https://www.dataprivacyframework.gov/participant/4452</a>.</p>
<h4>6. Newsletter</h4>
<h4>Newsletter data</h4>
<p>If you would like to subscribe to the newsletter offered on the website, we require an email address from you as well as information that allows us to verify that you are the owner of the email address provided and that you agree to receive the newsletter. No further data is collected, or only on a voluntary basis. We use this data exclusively for sending the requested information and do not pass it on to third parties.</p>
<p>Data entered into the newsletter registration form is processed exclusively on the basis of your consent (Art. 6(1)(a) GDPR). You can revoke the consent given to store the data, the email address, and their use for sending the newsletter at any time, for example via the "unsubscribe" link in the newsletter. The legality of the data processing operations already carried out remains unaffected by the revocation.</p>
<p>The data you provide to us for the purpose of subscribing to the newsletter will be stored by us, or by the newsletter service provider, until you unsubscribe from the newsletter, and will be deleted from the newsletter distribution list after you cancel the newsletter or once the purpose no longer applies. We reserve the right to delete or block email addresses from our newsletter distribution list at our own discretion within the scope of our legitimate interest pursuant to Art. 6(1)(f) GDPR.</p>
<p>Data stored for other purposes with us remains unaffected by this.</p>
<p>After you unsubscribe from the newsletter distribution list, your email address may be stored by us or by the newsletter service provider in a blacklist, if this is necessary to prevent future mailings. The data from the blacklist is used only for this purpose and is not merged with other data. This serves both your interest and our interest in complying with legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6(1)(f) GDPR). Storage in the blacklist is not time-limited. <strong>You can object to this storage if your interests outweigh our legitimate interest.</strong></p>
<h4>Newsletter distribution to existing customers</h4>
<p>If you order goods or services from us and provide your email address in doing so, we may subsequently use this email address to send you newsletters, provided we inform you of this in advance. In such a case, the newsletter will only contain direct advertising for our own similar goods or services. You can cancel receipt of this newsletter at any time. A corresponding link can be found in every newsletter for this purpose. The legal basis for sending the newsletter in this case is Art. 6(1)(f) GDPR in conjunction with Section 7(3) of the German Act Against Unfair Competition (UWG).</p>
<p>After you unsubscribe from the newsletter distribution list, your email address may be stored by us in a blacklist to prevent future mailings to you. The data from the blacklist is used only for this purpose and is not merged with other data. This serves both your interest and our interest in complying with legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6(1)(f) GDPR). Storage in the blacklist is not time-limited. You can object to this storage if your interests outweigh our legitimate interest.</p>
<h4>7. Plugins and tools</h4>
<h4>Google Fonts (local hosting)</h4>
<p>This site uses so-called Google Fonts, provided by Google, for the uniform display of fonts. Google Fonts are installed locally. No connection is made to Google servers in doing so.</p>
<p>Further information on Google Fonts can be found at <a rel="noopener noreferrer" href="https://developers.google.com/fonts/faq" target="_blank">https://developers.google.com/fonts/faq</a> and in Google's privacy policy: <a rel="noopener noreferrer" href="https://policies.google.com/privacy?hl=de" target="_blank">https://policies.google.com/privacy?hl=de</a>.</p>
<h4>Google reCAPTCHA</h4>
<p>We use "Google reCAPTCHA" (hereinafter "reCAPTCHA") on this website. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.</p>
<p>The purpose of reCAPTCHA is to check whether data entered on this website (e.g. in a contact form) is being made by a human or by an automated program. To do this, reCAPTCHA analyzes the behavior of the website visitor based on various characteristics. This analysis begins automatically as soon as the website visitor enters the website. For the analysis, reCAPTCHA evaluates various pieces of information (e.g. IP address, the amount of time the website visitor spends on the website, or mouse movements made by the user). The data collected during the analysis is forwarded to Google.</p>
<p>The reCAPTCHA analyses run entirely in the background. Website visitors are not informed that an analysis is taking place.</p>
<p>In this context, Google acts as a mere processor within the meaning of Art. 28 GDPR and will not use the data collected in this way for its own purposes. The use of the tool is based on a data processing agreement (DPA) with Google.</p>
<p>The storage and analysis of the data is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in protecting its web offerings from abusive automated spying and from spam. If the corresponding consent was requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user's device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.</p>
<p>The company holds a certification under the "EU-US Data Privacy Framework" (DPF). The DPF is an agreement between the European Union and the USA that aims to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF commits to complying with these data protection standards. Further information on this can be obtained from the provider at the following link: <a rel="noopener noreferrer" href="https://www.dataprivacyframework.gov/participant/5780" target="_blank">https://www.dataprivacyframework.gov/participant/5780</a>.</p>
<h4>hCaptcha</h4>
<p>We use hCaptcha (hereinafter "hCaptcha") on this website. The provider is Intuition Machines, Inc., 2211 Selig Drive, Los Angeles, CA 90026, USA (hereinafter "IMI").</p>
<p>The purpose of hCaptcha is to check whether data entered on this website (e.g. in a contact form) is being made by a human or by an automated program. To do this, hCaptcha analyzes the behavior of the website visitor based on various characteristics.</p>
<p>This analysis begins automatically as soon as the website visitor enters a website with hCaptcha activated. For the analysis, hCaptcha evaluates various pieces of information (e.g. IP address, the amount of time the website visitor spends on the website, or mouse movements made by the user). The data collected during the analysis is forwarded to IMI. If hCaptcha is used in "invisible mode", the analyses run entirely in the background. Website visitors are not informed that an analysis is taking place.</p>
<p>The storage and analysis of the data is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in protecting its web offerings from abusive automated spying and from spam. If the corresponding consent was requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user's device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.</p>
<p>Data processing is based on standard contractual clauses contained in the data processing addendum to IMI's general terms and conditions or in the data processing agreements.</p>
<p>Further information on hCaptcha can be found in the privacy policy and terms of use at the following links: <a rel="noopener noreferrer" href="https://www.hcaptcha.com/privacy" target="_blank">https://www.hcaptcha.com/privacy</a> and <a rel="noopener noreferrer" href="https://hcaptcha.com/terms" target="_blank">https://hcaptcha.com/terms</a>.</p>
<p>The company holds a certification under the "EU-US Data Privacy Framework" (DPF). The DPF is an agreement between the European Union and the USA that aims to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF commits to complying with these data protection standards. Further information on this can be obtained from the provider at the following link: <a rel="noopener noreferrer" href="https://www.dataprivacyframework.gov/participant/6388" target="_blank">https://www.dataprivacyframework.gov/participant/6388</a>.</p>
<h4>8. eCommerce and payment providers</h4>
<h4>Processing customer and contract data</h4>
<p>We collect, process, and use personal customer and contract data for the establishment, content structuring, and modification of our contractual relationships. Personal data about the use of this website (usage data) is collected, processed, and used only to the extent necessary to enable the user to use the service or to bill for it. The legal basis for this is Art. 6(1)(b) GDPR.</p>
<p>The customer data collected is deleted after completion of the order or termination of the business relationship and expiry of any applicable statutory retention periods. Statutory retention periods remain unaffected.</p>